About Us
Brooklyn Lollipop was founded in 1985 as an importing arm created to support retail operations established by three immigrant brothers-in-law.
The company’s operations and daily efforts were rooted in the Brooklyn neighborhood of Bed-Stuy. By serving the local community and building a loyal customer base, one store eventually grew into nine locations across the New York City metropolitan area. Meanwhile, the wholesale operation expanded beyond the Tri-State Area into a national presence.
Today, Brooklyn Lollipop services customers across the nation and around the world.
With best-in-class production and manufacturing capabilities, wholesale operations continued to grow steadily year after year. In 2017, Brooklyn Lollipop entered a new chapter, shifting away from retail operations to focus on building a strong wholesale business through leading retail and digital partners.
Brooklyn Lollipop is an established full-service firm located in the heart of New York City, with over 35 years of unparalleled experience and expertise in the design, development, production, sales, and marketing of children’s toys.
Our leadership team is passionate, ambitious, and experienced. Our executives cultivate highly effective teams that embody our core values of strength, conviction, teamwork, and innovation, along with our collective dedication to achieving success.
As an accredited member of The Toy Association, we continue to look toward the future by creating compelling toys for children worldwide.
Our History
1984
3 Immigrant Brothers-in-Law Establish a Retail Footprint in Bed-Stuy, Brooklyn.
1985
Importing efforts begin to service retail growth and value proposition for local customers. The first import was Lollipop doll strollers, leading
to the establishment
of Lollipop Toys.
1988
An established footprint in retail
yields the inception of Brooklyn
Lollipop and a new revenue stream
through wholesale efforts.
1993
Brooklyn Lollipop opens its own 45,000 square foot warehouse in Greenpoint, Brooklyn.
2013
Continued wholesale expansion leads to a newly owned warehouse totaling
100,000 square feet, heightening
fulfillment.
2017
Brooklyn Lollipop expands team and solidifies new headquarters in
Midtown New York.
2018
Brooklyn Lollipop acquires Skyhigh International, adding licensing
as a new core competency
to its existing best-in-class efforts.
2020
Brooklyn Lollipop becomes an accredited member of the Toy Association